Brock Winzeler, President of Becklar, believes there is a powerful new opportunity for MVNOs to grow revenue while delivering real social impact. His company, based in Utah, has built its reputation on safety and security, and now sees strong potential in extending these services into the mobile sector. By offering personal health and safety devices, MVNOs can create new, recurring revenue streams while protecting subscribers and their families.
The proposition is straightforward: MVNOs can grow revenue while protecting subscribers and their loved ones through medical alert devices and personal safety solutions.
Who is Becklar?
Becklar is not a start-up. With over 40 years of experience and a footprint across the US and Canada, the company protects more than 2 million homes, businesses, individuals, and workers. Its monitoring centres handle 28 million calls annually, with AI-assisted platforms covering everything from fire and security systems to IoT safety devices.
As Brock emphasised: “We protect people, and the work that we’re doing is saving lives every day. We probably have saved lives since this meeting started.”
The MVNO Opportunity: Health and Safety Services
For MVNOs, the pitch is simple: tap into a ready-made service that offers recurring revenue, high margins, and strong customer loyalty. Becklar has already sold 2.5 million personal safety devices across North America, proving the scale of the opportunity.
Subscribers typically pay $40–$50 per month, creating significant room for MVNOs to add margin. MVNOs bring their own SIM cards, while Becklar manages the platform, API connections, and 24/7 monitoring.
These devices aren’t just for seniors: MVNOs can market them to caregivers looking after parents or relatives. White-label caregiver apps enable family members to “check up on mum and dad” while maintaining the MVNO’s brand front and centre.
How It Works in Practice
Becklar has already partnered with MVNOs to launch branded mobile personal emergency response systems. Whether in the form of a pendant or wearable, the devices connect subscribers to round-the-clock monitoring and emergency response.
The benefits are clear:
- New, high-margin revenue streams
- Low churn/attrition rates
- Brand differentiation in a crowded market
- Seamless white-label integration
As Brock explained, “We like to be behind the scenes. We like to be the technology company, representing you and making sure that experience is flawless.”
Expanding into Workforce Safety
Beyond consumer health, Becklar also offers a workforce safety platform, valuable for MVNOs selling into B2B markets. Target industries include home health, HVAC services, and government agencies – sectors where workers may enter homes alone and face safety risks.
The solution, called Worker Safety Pro, combines mobile apps and devices to provide instant emergency assistance and real-time tracking. Social workers, for example, can press a button if threatened in the field, triggering an immediate response.
What makes Becklar unique?
Becklar positions itself as the largest provider of mobile medical alerts in the US, with unmatched dealer support and the fastest emergency response times in the market (less than 10 seconds). Continuous innovation and multi-million-dollar investments ensure the platform keeps evolving.
For MVNOs, it represents a “business in a box”: a proven, ready-to-deploy service that creates customer value while generating new recurring revenue.
Brock summed it up: “We have the most comprehensive solution set. We are the largest provider of mobile medical alerts in the US. We continuously innovate, and we provide unmatched dealer support. This is really a solution to help you create new value for your business.”
A Win-Win for MVNOs and Subscribers
Becklar’s session demonstrated how MVNOs can go beyond connectivity and become trusted providers of health and safety. With strong demand, proven adoption, and ready-to-integrate platforms, the opportunity is both commercially and socially rewarding.
Or, as Brock closed: “We’ve launched this, we’ve seen success, and we continue to see success.”
