Learn how to research and understand a market niche so that customers follow you.
Mea Thompson, Head of Marketing at Kajeet UK, delivered a presentation on how to research a market niche so that customers follow you’ at MVNO Nation’s Marketing & Sales Virtual Forum 2021.
Watch this event session to learn about:
- Where do you start the research?
- How do you sample the market?
- How to use marketing campaigns to help with your research?
- How can enhanced digitalisation and talking to your customers online, help you to better understand your customers’ needs and concerns?
