In this Q&A session from the Digital MVNO Virtual Forum 2022, Futoshi Sasaki, Deputy General Manager at Internet Initiative Japan outlines how MVNOs can make their digital offering future-proof.
Watch this event session to learn about:
How to merge the digital approach with conventional marketing effectively without cannibalising the revenues
Understanding the market pressure, post-Covid reality, and regulations to define the best digital strategy
Developing the best "mixed" strategy in the new normal - “Going digital”, “eSIM” and “Family”